Interactive Advertising Bureau
08 February 2023

IAB Europe Announces Flagship Conference Interact 2023 Will Take Place in Madrid

Europe’s Greatest Digital Minds to Gather at IAB Europe’s Flagship Conference: Interact 2023

On 23-24 May in Madrid, Spain, one of Europe’s most important and highly regarded digital advertising and marketing conferences will take place. The theme of the 16th edition of Interact 2023 is: Innovation, Sustainability & Growth.

Interact is an annual event hosted by IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem. The event attracts industry experts and influential representatives from Europe’s leading advertising agencies, media owners, ad technology and brands. This year, in partnership with IAB Spain, the event will be held, once more, in Madrid.

The two-day conference will bring industry leading experts together to discuss and debate how we become privacy first, tackle sustainability and drive growth through innovation in the digital advertising industry. 

“Each year, Interact brings our large and diverse network together to assess emerging trends,  exchange best practice, and define the industry agenda for the ensuing 12-18 months”,  “We are  delighted to co-host the event with IAB Spain in Madrid again this year, welcoming visitors from across Europe and beyond to discuss and debate the hottest topics in digital advertising today”. Townsend Feehan, CEO, IAB Europe.

Participants are invited to join Interact 2023 with Early Bird tickets now available until 10th March. 

MIXX Awards Europe & IAB Europe Research Awards Now Open

The winners of the prestigious MIXX Awards Europe and IAB Europe Research Awards will also be presented  at the conference. The MIXX Awards recognise and celebrate the best digital advertising campaigns in Europe whilst The IAB Europe Research Awards identify and showcase the very best in digital research projects across Europe. 

There are a wide range of categories available in each Programme including new Retail Media and Sustainability Campaign categories. Additionally, this year the MIXX Awards Europe will celebrate a new Outstanding Contribution Award. This award is for a team or an individual who has demonstrated an outstanding contribution to the digital advertising industry over the last 12 months. 

Both competitions are now open and full details including how to enter can be found here for MIXX Awards Europe and here for Research Awards. 

Tickets for Interact 2023 are available now. Visit www.stg-iabeurope-iabeuropeold.kinsta.cloud/interact for full conference details.

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