IAB Europe’s Chief Economist, Dr. Daniel Knapp, provided a deep dive into the trends that will shape digital advertising in 2020 across Europe including the developments, challenges and opportunities.
Members can access the event recording and content by logging in and scrolling to the bottom of this page.
This edition of the Forum was hosted in Brussels on 11th December with a virtual audience as well.
IAB Europe’s Economic Trends Forum offers market analysis and industry insights for our corporate members and network of National IABs. Every 8 weeks, a webinar or face to face event will be hosted. Free for members to attend, each forum will focus on a different industry topic with a detailed analysis of the marketplace.
Now in its eighteenth year, the AdEx Benchmark Report is the definitive guide to advertising expenditure in Europe, with data […]
In February 2024 we released IAB Europe’s updated Guide to Quality. To mark the launch we hosted a webinar series […]
IAB Spain has released the XV Edition of its Social Networks Study, sponsored by Epsilon Technologies and prepared in collaboration […]