At Dmexco 2015, IAB Europe announced that that the total programmatic display advertising market in Europe jumped 70.5% from €2.14bn in […]
At Dmexco 2015, IAB Europe announced that that the total programmatic display advertising market in Europe jumped 70.5% from €2.14bn in […]
Research from IAB Europe in collaboration with nine national IABs reveals that advertisers are taking advantage of the increased growth […]
More than 600 advertiser sites were audited in the first European Advertiser Mobile Audit to highlight the uptake of mobile […]
This new report from IAB Europe on shopping trends across Europe reveals: How Europeans find out about products and their research […]
The 2014 report reveals that the European programmatic market increased 70.5% to €3.65bn. For the first time programmatic mobile and […]
Research from IAB Europe in collaboration with nine national IABs reveals that advertisers are taking advantage of the increased growth […]
IAB Europe, the U.S. IAB Mobile Marketing Center of Excellence and IHS Technology have revealed that global mobile advertising revenue […]
The new IAB Europe Attitudes towards Programmatic Advertising report reveals that purchases of digital display advertising are set to increase […]
More than 1,000 advertisers, agencies and publishers from 29 markets were surveyed to provide clarity on the current adoption of […]
The IAB Europe Road to Programmatic White Paper is aimed at helping brand advertisers, agencies and publishers formulate their programmatic […]
New research from The Boston Consulting Group (BCG) finds that publishers that fully embrace the fast-growing programmatic opportunity benefit from […]
The report is a comprehensive perspective of online advertising spend across Europe which is growing ever more essential in the […]