Our annual flagship conference ‘Interact’ weclomed industry leaders from across Europe and beyond on the 21st - 22nd of May 2024 in Milan!
Set against the backdrop of the vibrant city of Milan, this two-day conference brought together industry leaders, innovators, and experts to answer the big questions needed to shape the future of the digital advertising and marketing industry.
Going beyond those standard keynote presentations and panel discussions, we brought the ‘interactive’ back to Interact this year, with each session framed around a key question that our elite, expert speakers endeavoured to answer. No beating around the bush. It was all about the smart answers that you’re after. Plus we addressed additional questions live on stage through our engaging polls and audience Q&As.
From the demise of third-party cookies and Retail Media to sustainability, policy, measurement, and more, we had the smart, sharp answers to our industry's biggest questions of today.
The big questions included:
If you haven’t been to Interact before and want to know what all the hype is about, why not check out our Interact 2023 wrap blog post here and keep your eyes peeled for the 2024 wrap-up coming soon? It’s full of event highlights, videos, and more to give you a sneak peek into what you can expect for Interact 2025.
Sponsorship opportunities - If you’d like to partner with us for Interact 2025, get in touch to share your interest! .
If you would like more information on Interact 2024 and the sponsorship opportunities for Interact 2025 please reach out to communication@iabeurope.eu.
