7th March | 15:00 CET - Register here
Join IAB Europe for The Post Third-Party Cookie Countdown Webinar Part 2 on 7th March at 15:00 CET.
As part of IAB Europe’s Programmatic Trading Committee’s 2024 work plan, we have launched a new working group dedicated to helping members and the wider community navigate the upcoming deletion of third-party cookies. This initiative aims to bring together stakeholders from across the ecosystem for collaborative discussions, knowledge sharing, and an exploration of alternative solutions.
A new webinar series has been created to ensure that all stakeholders are adequately informed and prepared for the new post third-party cookie era. In the first webinar, we discussed key timelines and heard from Google’s Chrome on the testing progress for Privacy Sandbox. In the second webinar we will be exploring testing further, inviting Tech Lab, Google and several testing partners to share their experiences and insights.
The webinar will conclude with an audience Q&A offering participants a unique opportunity to ask their questions to the panellists.
Host:
Helen Mussard, CMO, IAB Europe
Speakers:
(Moderator) Pete Danks, VP of Market Activation, Magnite and IAB Europe's Post Third-Party Cookie Working Group Lead
Tony Katsur, CEO, IAB Tech Lab
Alex Cone, Privacy Sandbox Product Manager, Google
Lionel Basdevant, Product Director, Criteo
Dr. Jochen Sclosser, CTO, Adform