Now in its eighteenth year, the AdEx Benchmark Report is the definitive guide to advertising expenditure in Europe, with data […]
Lauren WakefieldThe topic of corporate measurement is vital for sustainability discussions worldwide, serving as a key step toward achieving net-zero emissions.
Yet, identifying the sources of emissions and areas for reduction in digital media businesses is a crucial challenge for the industry. In this research paper, Cedara provides average emissions data by scope and category specifically for programmatic media companies.
This data is using the emission averages from measured digital programmatic ad platforms.
Download your copy of the report here.
Now in its eighteenth year, the AdEx Benchmark Report is the definitive guide to advertising expenditure in Europe, with data […]
In February 2024 we released IAB Europe’s updated Guide to Quality. To mark the launch we hosted a webinar series […]
IAB Spain has released the XV Edition of its Social Networks Study, sponsored by Epsilon Technologies and prepared in collaboration […]
