This infographic from IAB France outlines the growth of video over the past decade and the development and benefits of new video ad standards (SIMID, OMID, VAST 4). Find out more here.
Now in its eighteenth year, the AdEx Benchmark Report is the definitive guide to advertising expenditure in Europe, with data […]
In February 2024 we released IAB Europe’s updated Guide to Quality. To mark the launch we hosted a webinar series […]
IAB Spain has released the XV Edition of its Social Networks Study, sponsored by Epsilon Technologies and prepared in collaboration […]