Now in its eighteenth year, the AdEx Benchmark Report is the definitive guide to advertising expenditure in Europe, with data […]
Marie-Clare PuffettWhat does the Retail Media opportunity in Europe look like? In this webinar, IAB Europe and Xandr unveil the results of a new industry survey that outlines buyers’ views and use of Retail Media. The insights followed by a panel discussion showcase the opportunity of partnering with retailers and how retail media can be used to enhance digital advertising.
Watch the recording here.
Speakers:
Marie-Clare Puffett, Senior Manager, Marketing & Industry Programmes, IAB Europe
Miriam Thome, Senior Director Marketplace Development, Xandr
Nate Pinkston, Head of Account Management & Customer Success, PromoteIQ (Microsoft)
Alice Hawcroft Anson, Digital Media Director, Nectar 360
Now in its eighteenth year, the AdEx Benchmark Report is the definitive guide to advertising expenditure in Europe, with data […]
In February 2024 we released IAB Europe’s updated Guide to Quality. To mark the launch we hosted a webinar series […]
IAB Spain has released the XV Edition of its Social Networks Study, sponsored by Epsilon Technologies and prepared in collaboration […]
