IAB Europe has developed Brand Builders, a suite of six recommended brand advertising formats, which offers a new branding environment […]

2014 saw strong delivery of the pan-European Self-Regulatory Programme aimed at providing citizens with greater transparency and control over Online […]

IAB Europe has launched the Library of Ad Effectiveness Case Studies to give advertisers more insight on the effectiveness of […]

The IAB Agency Snapshot study gives a real insight into the current knowledge of mobile advertising and overall uptake within […]

IAB Europe has published a White Paper on viewable impressions today as an important step in its strategy to drive […]

This White Paper on viewable impressions is as an important step in IAB Europe's strategy to drive brand investment into […]

The European Agency Snapshot study gives a real insight into current knowledge of mobile advertising and uptake within today’s current media […]

A set of new initiatives in 2014 Under a new CEO since February 2014, IAB Europe recently rolled out a […]

On 3 December 2014, IAB Europe celebrated the official launch of Digital Innovation Showcase Europe (DISE) in the European Parliament, […]

The BVDW, IAB Austria and IAB Switzerland study on Internet use in the DACH region was undertaken in May and […]

Online ad spend: IAB Romania H1 2014 report The IAB Romania digital ad spend report for the first half of […]

This library brings the most recent best practice multi-device and cross market studies together in one place. IAB Europe has […]